University of Maryland, Baltimore County

B.A., Graphic Design
B.A., Information Systems

Sep 2007 - Dec 2011
Magna Cum Laude, Dean's List


Korea University

School of Art Design
Business School

Aug 2009 - Dec 2009
Fall semester abroad in Seoul

As a creative director, graphic designer, animator, videographer and photographer with a humanities background and dual studies in Business Administration and Information Systems, my experience in design, production and management in political, corporate, educational, non-profit and museum environments fuels an interest in corporate identity, brand management, marketing and multicultural opportunities.

Technical Proficiency

PRINT + PHOTOGRAPHY
Adobe InDesign
Adobe Illustrator
Adobe Photoshop

VIDEO + TIME-BASED
Adobe After Effects
Adobe Premiere
Final Cut Pro
Soundtrack Pro
Cinema 4D

WEB + GENERAL
Adobe Dreamweaver
Adobe Bridge
Adobe Edge
HTML and CSS
MS Office
Print preparation

Notable Achievements

Art Director, Senior Exit Exhibition [2011]
Commissioned by faculty to individually create and oversee the exhibit brand and identity system applied in print, web, television broadcast and environmental design.

Spring 2011 [2011]
Managed 24 credits of coursework and solo art directed the senior exhibition while maintaining a 20 hr/week design consultant position at M.C. Dean, Inc.

OWL Annual Report [2012]
Designed an annual report that was hand-delivered to Vice President Biden.

PAH Building Permanent Display [2012]
Two pieces were put on permanent display in the Performing Arts & Humanities building at UMBC.
My work was one of 3 selected out of over 100 entries.

New Market Tax Credit Infographic [2012]
Created an infographic that was aired on the screens of 3 Times Square (Thomson Reuters Building) in New York.

Graphic Design USA Awards [2012]
Two pieces designed for Naked Decor won in Graphic Design USA’s Product Design category.

Branding Contest Winner [2012]
Won the Jeweltique branding contest out of over 100 proposals submitted from throughout the Orange County and Los Angeles area.

Languages

Cantonese, professional proficiency
Mandarin, professional proficiency
Korean, elementary

Extra Curricular Positions

Baritone and Webmaster for
Cleftomaniacs A'Capella Group at UMBC

Writer and Photographer for
Granite Tower English Magazine at
Korea University

Photographer for
Chinese Student Association at UMBC

Featured Courses

ART305 Film: Moving Images
Production, film stocks, lighting design, cinematography, editing.


ART430 Advanced Typography
Development of rational design methodology through consideration of form, utility and production limitations.


ART431 Advanced Graphic Design
Symbol and identity design, environmental graphic design, packaging design and digital media design.


IS303 Human Factors Interface Design
Human-centered computing in the design and use of information systems.


BUS405 Marketing and Innovation
Decision frameworks and strategies that reflect best practices in high-technology marketing.


BUS454 Product & Brand Management
Procedures, techniques for marketing and strategic brand management.

Creative Director

Amplify Public Affairs
February 2012 – Present ▪ Washington, D.C.

Leading the design, production and implementation of creative marketing and campaign solutions that build clients' brands, strengthen customer engagement and constituents' knowledge of relevant issues and advocacies through: 
◦ Branding - logos, identity systems, signage, stationary, website design
◦ Print - books, annual reports, infographics, marketing collateral
◦ Web - front-end web design, user interfaces, digital signage
◦ Multimedia - animation, film directing/producing/editing, interactive graphics
Generating sustainable advertisement campaigns with consistent execution across mixed media via print editorials, web graphics and animated commercials while managing and refining existing electronic marketing assets.

Creative Director

Disruptive Women in Health Care
March 2012 – Present ▪ Washington, D.C.

Conceive and manage identity system, website, marketing collateral for books and events targeting constituents, advancing advocacy campaigns and expanding network reach.

Graphic Designer

Galley Creative Group
October 2011 – March 2012 ▪ Ellicott City, Maryland

Devise solutions for client projects including research, graphic design, video production, photography, websites, technical and creative writing for local businesses and contractors.

Software Design Consultant

M.C. Dean, Inc.
March 2011 – March 2012 ▪ Sterling, Virginia

Develop and produce electronic/print components of corporate infrastructure including graphical user interfaces and the structureof intranet applications, company interior and exterior websites, print and photographic collateral, graphic components of mobile applications, content management and information architecture.

Multimedia Production Designer, Instructor

Center for Art, Design and Visual Culture (CADVC)
December 2008 – February 2011 ▪ Baltimore County, Maryland

Instructor, educational outreach program, 2009
Clerical Assistant, "For All the World To See" exhibition, 2009
Producer, 2min promotional film for outreach, 2009
Producer, 5min promotional film for exhibition, 2010
Producer, 5min documentary film in conjunction with New Media Studio, 2011

Graphic Design Consultant

varous clients
2010 – Present ▪ Washington, DC + New York, NY + Los Angeles, CA areas

Ad Shade, Inc.
Asian and Pacific Islander American Public Affairs Association (APAPA)
Asian Queers United for Action in Washington, D.C. (AQUADC)
Center for Regional Economic Competitiveness (CREC)
The Council for Community and Economic Research (C2ER)
Dragon Recruiting
EchoGlobe
Greater Capital Area Team
Habberstad Auto Group
Jeweltique
KhushDC
Labor Market Information Training Institute
Larry Paine & Associates
Naked Decor
UMBC Bartleby Creative Arts Journal
Sky Properties Group
Supon Creative

Technical Specialist

Thomson Reuters & Prous Science
June 2009 ▪ New Orleans, LA July 2007 & July 2008 ▪ Frostburg, MD

Operated recording and time syncing of seminars during annual American Diabetes Association conference
Optimized time synchronizations of recordings for webcast streaming for online viewers.

Instructor + Counselor

at Washington Metropolitan Association of Chinese Schools
July 2007 & July 2008 ▪ Frostburg, MD

Designed camp identity and apparel for campers, counselors and staff
Instructed lion dance classes, choreographed curriculum and counseled for 250 campers

Instructor + Humanitarian Aid Volunteer

various universities (i.e., Yanshan University, E&A College)
August 2007 & May-July 2008 ▪ Beijing, Hebei, Shanxi and Sichuan provinces

Instructed and coordinated English-based programs for ~1000 students over two summers at various institutions from high schools to universities. Performed humanitarian work in relief camps 2 months following the Wenchuan earthquake of May, 2008 and assisted in reconstruction and recovery efforts in disaster areas of Mianyang Prefecture.